Our newspaper is on campus, off campus, online, and in the homes of our readers. The Ontarion has a presence that can’t be beat.
Why advertise in a campus newspaper?
- Attention: Our average reader spends 24 minutes reading our newspaper! They are not in a rush, and they are not distracted by their phones. Reading The Ontarion represents a break from the stress and noise of the daily grind, not only giving your message the best chance of being sent, but also received.
- Relevance: Your ad appears alongside articles and content that help students navigate their campus, city, and life. When our readers pick up The Ontarion, they are intentionally seeking information about their community. What better setting could there be to show them your message?
- Reach: Not every student visits campus everyday and many of those that do only visit one or two buildings. With over 80 strategically placed pick-up locations around the University of Guelph campus as well as the city of Guelph, The Ontarion is an effective platform to give your message a targeted audience across a broad geography.
- Transparency: Our reported readership figures are a conservative estimate based on our total copies printed, minus any copies not picked up, and multiplied by the number of readers per copy based on one-on-one interviews with our readers. We strive to ensure that our numbers can be relied on.
- Expertise: Have an idea for an ad but don’t know your way around design software? We can help transform your vision into reality with our free design assistance. Even if you don’t have an idea, we can help you determine the best message and elements to get the most out of your ad. Please note, free design assistance is only available with sufficient notice. Contact our Advertising & Marketing Coordinator to confirm details.
Who we are
As a non-profit organization, we strive to create value for our readers, our volunteers, and our clients. We use advertising revenue to help fund our objective of being an organization that promotes learning, volunteering, and community involvement through journalism and journalistic literacy.
- We create content that is trustworthy, timely, and relevant to Gryphons and Guelphites.
- We offer a unique, inclusive, and positive learning environment to the student and community member volunteers who form the backbone of our organization.
- We create value for our clients by establishing and maintaining a wide and high-quality distribution network and publication, which helps our advertisers to “cut through the noise” of other advertising venues that do little to grab and maintain students’ attention
Our newspaper is on campus, off campus, online, and in the homes of our readers. The Ontarion has a presence that can’t be beat.
Contact our ad sales coordinator today to discuss how The Ontarion can help spread your message to the University of Guelph community:
Mariana Erazo: outreach@theontarion.com
phone: (519) 824-4120 x58267
Contact us today!
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Ontarion Advertising Details & Policy
The Ontarion reserves the right to refuse any advertisements that are deemed discriminatory, illegal, or otherwise against The Ontarion’s policies. All advertisements must adhere to the University’s alcohol policy.
Proofs | The advertiser or their appointee must be available to review ads by e-mail at short notice, as last minute changes sometimes need to be made.
Accounts | Accounts are due when rendered. 1.5% monthly interest is added to overdue accounts. Accounts are overdue 30 days after the invoice date. New advertisers are required to pre-pay at time of booking. Customers will receive full tearsheets with invoices and monthly statements of account.
Errors | Errors must always be reported to The Ontarion within 30 business days of the publication’s release. The Ontarion is not responsible for errors in client-approved ads or reimbursement beyond the ad price for other types of errors.